Cuche López trademark lawyers

TRADEMARK PORTFOLIO MANAGEMENT

Your brands grow.
Their protection should too.

We centralize monitoring, renewals, documentation, and responses to unauthorized use.

Trademarks Patents Copyright Domains Portfolio Management

CONTINUOUS PROTECTION

Registration is only the beginning

As a business grows, so do its trademark registrations, renewal deadlines, domain names, and imitation risks. Without centralized management, it is easy to miss deadlines, incur surcharges, or detect a confusingly similar brand too late.

We manage each brand as a business asset: keeping it valid, monitoring threats, and coordinating an early response so your company can operate and expand with confidence.

We protect your portfolio continuously, not only after a problem appears.

ONE TEAM FOR THE ENTIRE PORTFOLIO

What management includes

01

We monitor

  • Weekly review of new trademark applications in the Chilean Official Gazette.
  • Weekly review of domain names at NIC Chile.
  • Fortnightly infringement searches on Google, Facebook, Instagram, and TikTok.
02

We maintain

  • Renewal control and management to prevent late filings.
  • Centralized trademark ownership certificates and intellectual property documents.
  • Strategic advice on additional assets your business should protect.
03

We act

  • Early detection and assessment of potential infringers.
  • All cease-and-desist letters that may be required.
  • Customs registration for eligible trademarks to prevent piracy and counterfeiting.
04

We support growth

  • Feasibility studies for new trademarks at no additional cost.
  • Discounts on trademark registrations in Chile.
  • Discounts on international registrations through the Madrid Protocol.

VOLUME PRICING

A lower rate as your portfolio grows

Each trademark is counted once, regardless of the number of classes or registrations associated with it.

As your portfolio grows, so do your benefits.

Discounts apply to additional trademark protection services, registrations in Chile, and international registrations through the Madrid Protocol.

A TEAM WATCHING OVER YOUR BRANDS

How it works

  1. 1

    Organize

    We review your trademarks, owners, registrations, deadlines, domain names, and documentation.

  2. 2

    Activate

    We add each asset to the appropriate monitoring and deadline controls.

  3. 3

    Assess

    We analyze detected matches and identify which ones require attention.

  4. 4

    Act

    We explain the available options and coordinate the necessary measures with you.

You will have direct WhatsApp access to the lawyer assigned to your portfolio.

PROVEN EXPERIENCE

A specialist team behind every brand

+400cases won
+10 yearsadvising businesses
2025 · 2026Leaders League · Trademark Prosecution

EXPERIENCE ON YOUR SIDE

Measured results, with the relevant period disclosed

Strategy and experience improve the odds without turning a legal process into a promise of results.

88.6%Cases before the Industrial Property CourtDecember 2022 to March 2026
76.9%Trademark opposition casesMay 2023 to March 2026
84.6%Trademarks registered on the first attemptMarch 2016 to March 2026
79.6%Domain name defense casesJanuary 2015 to March 2026

FREQUENTLY ASKED QUESTIONS

Before adding your trademarks to the plan

How is a trademark counted for plan pricing?

Each trademark is counted once. The number of classes or registrations associated with it does not change the calculation.

What is the difference between trademark monitoring and portfolio management?

Monitoring detects similar new applications. Portfolio management also covers renewals, documents, domain names, infringement searches, cease-and-desist letters, and strategic advice.

How often are searches performed?

New trademark applications and NIC Chile domain names are reviewed weekly. Infringement searches on Google, Facebook, Instagram, and TikTok are performed every two weeks.

What happens when a potential infringer is detected?

We assess the risk, and all necessary cease-and-desist letters are included. Any later administrative or court action is quoted separately.

Does the monthly fee include official fees and third-party expenses?

No. Official fees, taxes, notarial expenses, process-server fees, and other third-party costs are paid separately.

Can plan discounts be combined with other promotions?

No. Plan discounts cannot be combined with other discounts granted by the firm and do not apply to official fees, taxes, or third-party expenses.

PORTFOLIO REVIEW

Stop managing your trademarks through spreadsheets and reminders

Tell us how many trademarks your company owns. We will review your portfolio and propose a clear way to protect it.

10 trademarks · 3 UF/month · 20% discount